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The Growth Compass

A digital entrepreneurship program that turns learners into shippers.

Role
Creator & educator
Timeline
2023 — present
  • Curriculum design
  • AI workflows
  • Templates & playbooks
  • Community
The Growth Compass preview

Problem

What wasn't working

Aspiring digital entrepreneurs drown in free content. They consume constantly, start nothing, and mistake information for progress.

  • Advice is scattered across platforms with no sequence to follow.
  • Most courses teach theory and stop before the first real launch.
  • AI is taught as a novelty rather than as a daily operating tool.

Approach

How I built the answer

I designed a compass, not a syllabus: a directional path where every module ends in something published, tested or sold.

  1. 01

    Sequence the journey

    Positioning, offer, build, launch, grow — each stage unlocked only after the previous one produces an artefact.

  2. 02

    Embed AI in every stage

    Research, content, sales copy and analysis all run on prompt workflows students reuse indefinitely.

  3. 03

    Replace lessons with assets

    Templates, checklists and prompt libraries so learners leave each session with a working asset.

  4. 04

    Coach against real numbers

    Progress is reviewed against traffic, leads and sales rather than lesson completion.

Results

What changed

Learners move from passive consumption to shipping products with a system they can rerun for every new idea.

5 stages
Positioning to growth
30 days
Typical idea-to-launch cycle
Reusable
Prompt & template library
  • Students publish a live offer instead of finishing a course.
  • AI workflows cut research and content time dramatically.
  • The program feeds a community of builders who keep launching after it ends.

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